2024 MAXIM SUPER BOWL PARTY
Maxim Casino Royale Experience
PRODUCED BY unKommon events
Las Vegas
FEBRUARY 10, 2024
Video Highlights
The Maxim Casino Royale Experience took over Resorts World Las Vegas with an unprecedented line-up of stars, featuring a headlining set from hip-hop superstar 21 Savage and rap legend 50 Cent. Maxim attracted a star-studded guest list that included Megan Fox, Machine Gun Kelly, Gracie Hunt, T-Pain, Rob Gronkowski, Fat Joe, Le’ Veon Bell, Miles Teller, along with a host of NFL superstars, athletes, actors, musicians and models.
DJ sets from Elderbrook, DJ Shift, Plastik Funk and DJ unKommon kept the evening vibe just right. Guests enjoyed immersive activations from our event sponsors, crafted cocktails and delicious food offerings. Everyone was thrilled with this party’s innovative design, production and attention to detail as Maxim pushed the boundaries of what a Super Bowl weekend event can be.
Maxim and unKommon Events continued their commitment to support local charities. This year, retired NFL superstar Brandon Marshall’s Williams-Marshall Cares Leadership Program, was the deserving organization. A portion of ticket sales from the Maxim Casino Royale Experience benefitted this important non-profit foundation.
2023 MAXIM SUPER BOWL PARTY
Catch Me If You Can
PRODUCED BY unKommon events
Phoenix
FEBRUARY 11, 2023
Video Highlights
Maxim’s 2023 Catch Me if you Can Big Game Experience was held at one of the most unique venues ever in Scottsdale, Arizona. The Southwest Jest Center, a airplane hanger, was transformed into the perfect backdrop for this event, as a nod to the classic film. The desert sky was lit with headlining performances by Zedd and Offset along with high-energy opening sets by Loud Luxury and Plastik Funk.
Attendees included Cher, Gordon Ramsey, Paige Spirinac, Tyga, Teyana Taylor along with a host of NFL players and their guests. Kansas City Chief’s owner’s daughter, the beautiful and talented Gracie Hunt, looked stunning on the red carpet before the Chiefs were crowned Super Bowl LVII champions the next day.
2022 MAXIM SUPER BOWL PARTY
MAXIM electric NIGHTS
PRODUCED BY unKommon events
Los Angeles
FEBRUARY 12, 2022
Video Highlights
In 2022, the Maxim Big Game Weekend was held over 2 huge nights. The Chainsmokers, Lil Baby and Gunna performed Friday night, while surprise Super Bowl LVI Halftime Show performer 50 Cent hosted Saturday’s sets by Tiësto, Plastik Funk, DJ Vice and Loud Luxury. Guests were treated to a retro-fusion theme while DIRECTV surprised partygoers with interactive moments throughout the venue. The Backstage Lounge, an exclusive space for 300-plus VIP guests, was catered by elite eatery Cipriani. Both evenings seemlessly flowed with an array of A-List performances from multiple music genres and beautiful models from around the world.
2020 MAXIM SUPER BOWL PARTY
maxim havana NIGHTS
PRODUCED BY in the know experiences
Los Angeles
FEBRUARY 1, 2020
VIDEO HIGHLIGHTS
For the 20th year, ahead of Super Bowl LIV in Miami, fans flocked to the most-anticipated annual event of Big Game Weekend--the MAXIM Big Game Experience. The "Havana Nights"-inspired soiree, produced by In the Know Experiences and in collaboration with Columbia Records, took place in a specially constructed 40,000-square-foot waterfront venue on the coast of Biscayne Bay that offered jaw-dropping views of the Miami skyline and a unique entry point for guests, with many arriving via boats and private yachts.
The unforgettable evening featured stellar performances from Grammy-winning duo The Chainsmokers, hip-hop artist Megan Thee Stallion, rapper Russ, Miami’s own Rick Ross, DJ duo Lost Kings, DJ Chase B, and Latin artists MYA, Luis Figueroa and Emilia. Following Megan Thee Stallion’s set, a festive firework display lit up the night sky.
2019 MAXIM SUPER BOWL PARTY
Produced by Lagardère
Atlanta
February 2, 2019
Video highlights
The 2019 Official Maxim Super Bowl Party held in Atlanta, Georgia on February 2, 2019.
The iconic magazine celebrated sports' biggest weekend in style with a night of live performances from Atlanta Royalty (Future, Diplo, Jaime Foxx), unique activations and A-list talent across 19,000 square feet of event space at The Fairmont in Atlanta.
This event was packed with NFL stars including Patrick Mahomes, Dak Prescott, Deshaun Watson Odell Beckham Jr., Adrian Peterson, Stefon Diggs and many more.
2018 MAXIM HOT 100 EXPEREINCE
Produced by Lagardère
Hollywood
July 21, 2018
Video highlights
This is the 2018 Official Maxim Hot 100 Party Highlight Video. Supermodel and Actress Kate Upton topped Maxim Magazine’s Coveted 2018 Hot 100 List. The iconic American supermodel stunned in Maxim’s exclusive photos shot in the sands of Israel. She hosted the event accompanied by her husband Justin Verlander.
This event featured headlining performances by rap superstar Future and pop diva Tinashe.
Held at the iconic Hollywood Palladium on June 21, 2018, Maxim created one of the most aspirational, exclusive, publicized, and celebrity-attended events. Guests were treated to top experiential production, A-list performers, amazing talent, unique cuisine, great mixology, and most importantly…the right people.
2018 MAXIM SUPER BOWL PARTY
Produced by Karma International
Minneapolis
February 2, 2018
Video highlights
2018 Official Maxim Super Bowl Party Highlight Video. This event was held in Minneapolis, Minnesota on February 2, 2018.
With entertainment powered by E11EVEN Miami, the world-class ultra club, art, fashion, music, and sports collided for the ultimate party experience with multiple interactive areas, live artistic vignettes, celebrity music performances by American rapper Post Malone and DJ Marshmello at an event complex with theatrical lighting, concert level sound, and several unique activations.
Post Malone, an American rapper and musician is best known for his US Billboard Hot 100 single “Rockstar” and chart topper “White Iverson”. Additionally, world renown EDM producer and DJ, Marshmello, performed many of his collaboration hits by Jack U, Zedd, Selena Gomez, and more.
Cardi B made history in November 2017 by becoming the first woman to chart her first three singles in the top 10 on Billboard’s Hot R&B/Hip-Hop Songs list simultaneously. In September 2017, she also became the first female rapper in 20 years to reach No. 1 on the Billboard Hot 100 chart with no featured artists with “Bodak Yellow.” The single also earned the star two Grammy nominations.
2017 MAXIM HALLOWEEN PARTY
Produced by Karma International
Los Angeles
October 21, 2017
Video highlights
Highlights from the 2017 Maxim Halloween Party - October 21, 2017 at the Los Angeles Center Studios.
Our “Out of this World” talent line-up including a headline performance by Jason Derulo, with sets by DJ Drew, DJCJ, Pravin Shaw, and Eva Kane. We also welcomed some very special guests, Purple Reign’s Prince Tribute Show, Adam & Selina world-class magicians, and the Black Tape Project Fashion Show.
2017 MAXIM HOT 100 PARTY
Produced by Karma International
Hollywood
June 24, 2017
Video highlights
Maxim Magazine crowned Hailey Baldwin as #1 on the 2017 Maxim Hot 100 List. The supermodel heir to a Hollywood dynasty is making a name of her own and hosted the event.
Held at the iconic Hollywood Palladium on June 24, 2017, the exclusive guest list, made up of the most interesting and beautiful people, celebrated the Maxim Hot 100 Issue with living art displays, fashion vignettes, interactive experiences. DJ Khaled took the crowd on another amazing journey through his multiple crossover genre of hits.
2017 MAXIM SUPER BOWL PARTY
Produced by Karma International
Houston
February 4, 2017
Video highlights
2016 MAXIM HALLOWEEN PARTY
Produced by Karma International
Los Angeles
October 22, 2016
Video highlights
2017 Official Maxim Super Bowl Party Highlight Video. This event was held in Houston, TX on February 4, 2017.
The 2017 Maxim Super Bowl Party talent line-up had headlining performance by Travis Scott and special set by DJ Khaled . Travis Scott, a Houston born, award winning, Grammy nominated hip hop artist with his latest album topping on the Billboard 200 and currently having 2 songs on the Hot 100 Chart. DJ Khaled is a major force in the music industry, mogul, mega producer, 2017 Grammy nominated recording artist, and known as the “Anthem King”. DNCE also performed a special set including their chart-topping “Cake by the Ocean.”
Highlights from the 2016 Official Maxim Halloween Party in Los Angeles on October 22, 2016.
Maxim took over the Los Angeles Halloween party-scene on October 22, 2016 creating the scariest, sexiest and most experiential theme event of the year.
2016 MAXIM HOT 100 PARTY
Produced by Karma International
Hollywood
July 30, 2016
Video highlights
2016 Official Maxim Hot 100 Party Highlight Video. This event was held in Hollywood, CA on July 30, 2016.
Stella Maxwell, Maxim Magazine’s #1 on the Hot 100, along with hundreds of other models from around filled the Hollywood Palladium. The evening featured a special performance by Iggy Azalea and a DJ set by Nick Cannon. Guests were treated to the Best Damn Root Beer floats and a behind-the-scenes fashion shoot with Pure Model Club.
2016 MAXIM SUPER BOWL PARTY
Produced by Karma International
San Francisco
February 6, 2016
Video highlights
Highlights from the Official Maxim Super Bowl Party held in San Francisco on February 6, 2016. This was the biggest party night of Super Bowl 50 weekend.
As a fixture on Super Bowl weekends for the last decade, this Maxim Super Bowl Party was in a class all its own as the #1 most sought after event.
Maxim collaborated with Bootsy Bellows and headed to the San Francisco Bay Area to once again raise the bar for over-the-top big game parties.
The 2016 Maxim Super Bowl Party featured A$AP Rocky, a special performance by Lil’ Wayne and DJ sets by William Lifestyle, Devin Lucien & Balthazar Getty.
The 2016 Maxim Super Bowl Party took place on Treasure Island – 4 miles from downtown San Francisco at a 50,000 sq ft private waterfront party center and pavilion with amazing views of the city, bay and bridges. Maxim created a premium ultra lounge featuring: concert sound, theatrical lighting & effects, full LED video walls and risers for exclusive VIP Tables on different levels. The event included multiple interactive areas, highlighted by the Dodge Thrill Ride Experience in Dodge’s high performance vehicles.
Sponsors include Dodge, Perrier-Jouet Champagne, Absolut Elyx, Avion Tequila, Guinness and Triumph.
2015 MAXIM HALLOWEEN PARTY
Produced by Karma International
Beverly Hills
October 24, 2015
Video highlights
Official 2015 Maxim Halloween Party held on October 24, 2015 at a private estate in Beverly Hills, California.
Chart-topping international superstar, Nick Jonas, performed live along with a special performance by the Rocky Horror Picture Show and special DJ guests. The Halloween production at this estate was second to none and featured a dizzying array of haunted performances both inside and outside on the mansion grounds.
